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Abstract
Implementation of character education in early childhood is vital since it has a significant influence on all aspects of life. It uses a qualitative approach with multi-site design and data collection techniques through interviews, observation. The data were analyzed descriptively began with reduction, presentation, and concluding. The results showed that the character values include religious/love of God, care for the environment or the universe and its contents, honest, tolerance, discipline, hard work and unyielding, creative, independent, patriotism/love of peace and unity, responsibility, social care/philanthropic, like helping, and cooperation, democratic, curiosity, enthusiasm, respect for achievement, friendly and communicative, fond of reading, respectful and polite, confident, fairness and leadership, kind, and humble. The effective strategies for implementing character education include habituation, exemplary, direction, assignment, and environmental conditioning. However, there several factors and obstacles in the implementation of character education, including the school environment and infrastructure, knowledge and expertise of teachers, collaboration with other parties, support from parents.
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